Jaguar makes the most of movie stereotype
In its first ever Superbowl advertisement, Jaguar has decided to make the most of the movie-image of the classic British villain. Ignore the footage itself and listen to the sound of the F-type!
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NQN: Humour and Interest
NQN: Ford parks itself, without driver
If you are a little round in the middle, like this writer, you will know how tricky it can by to get in and out of a car parked in a tight space.Ford is the latest to come up with a solution to this, showing off technology they say will allow the car to park on its own, in perpendicular parks, without the driver.
Car ad draws marriage proposals
When a West Australian man described his 1991 Subaru Brumby ute as "the most heroic form of transport since Apollo 11", he had little idea his classified ad would attract so much interest.
April fools media releases
April 'fools day' in the automotive media worlds always means a number of hoax media releases - here are two goodies from Honda and Toyota.Honda introduces HondaHAIR, first-ever in-vehicle hair-grooming tool Honda has unveiled the first-ever mobile barbering tool for busy, cost-conscious families.
NQN: Jamaica embraces ‘racist’ VW advert
In another case of winning huge amounts of free publicity for an already-expensive Superbowl advertisement, VW appears to have played the game very well with this year's effort.The company gained incredible success in the past with its kid Darth Vader and fat dog/Star Wars parody efforts.This time around, there has been controversy over the ad for the new VW Beetle, which sees a white man with a Jamaican accent and happy outlook attempting to cheer up co-workers.
NQN: Superbowl ad accused of ‘selling sexual objectification’
Mercedes Benz USA appears to be the winner in the game of 'who can get their Superbowl advertisement the most free media attention'.
Wiggles car sells
The Wiggles' 'Big Red Car' has sold for $44,600 on an online auction. The iconic Volkswagen Beetle Cabriolet sold last week on EBay. It offered low kilometres, leather-appointed upholstery and 16-inch alloy wheels. All the money raised will be donated to SIDS and Kids charities.