Pawah returning to BMW Group Australia, Buechel returning to Mini Germany
BMW Group has announced two new leadership appointments to support its continued growth and transformation in Australia and globally.
Topic
BMW Group Australia
Record first half year for BMW and Mini brands
BMW Group Australia has reported a strong first half of 2025, delivering solid growth across its BMW and Mini brands by offering a range of combustion engines, plug-in hybrid and fully electric products to Australian customers. In the first six months of 2025, BMW Group sales for both BMW and MINI totalled 16,555 vehicles, an increase of 8.8% compared to the same period in 2024. During this time, 13,712 BMW vehicles were delivered to customers, outselling its competitors in every premium segment in which it competes, underscoring itsleadership in the Australian premium market. “As we celebrate our first half achievements, it’s important to acknowledge the success factors that propel our business: our brand, our product, and our people,” BMW Group Australia chief executive Wolfgang Buechel says “It is our dedicated people, along with our 49 dealer partners who connect with our valued customers every day, who bring our promise to life. “As a passionate advocate for our dealer network, I am grateful for the strengthened relationships and the commitment our partners have shown in investing significantly in our RetailNext corporate identity.
Novated leasing now available at BMW Group Australia dealerships
Salary packaging provider, Smart, has partnered with BMW Financial Services, the captive finance arm of BMW Group Australia, to make novated leasing easier, more accessible, and more convenient for both employees and employers.
Strong Australian first-quarter sales for BMW
BMW continues to strengthen its position in the country as the leader in the premium automotive segment, delivering a total of 5,628 vehicles to customers in the first quarter of 2025.
BMW Group Australia celebrates award-winning dealer network
BMW Group celebrated its 49 dealers at an award ceremony in Sydney, recognising their performance in 2024, which secured BMW as the best-selling premium automotive brand in Australia for the second consecutive year.
BMW brand celebrates second year of luxury market leadership
BMW has reaffirmed its leadership as Australia’s top-selling premium automotive brand for the second consecutive year, recording 26,341 new vehicle registrations in 2024. It marks the second-highest result in the brand’s 45-year history of operations in the country.
BMW Group expands solar array
BMW Group Australia’s Melbourne headquarters’ solar panel array has expanded from 200 panels to 1109. The new 500kW array is capable of producing 600MWh annually, says the group, adding it can power 100% of on-site battery electric vehicle (BEV) charging.
BMW announces YourMelbourne competition winners
BMW Group Australia has announced the finalists and winners of this year’s YourMelbourne student competition in collaboration with The University of Melbourne and RMIT University.
BMW Australia enjoys growth in a flagging market
BMW Australia has continued to achieve sales growth in a downward-trending market while also seeing a sustained uptick in registrations of its battery electric vehicles (BEVs). As of the end of September, registrations of BMW models were up 3.2% compared with the corresponding period in 2023.
BMW launches 2024 YourMelbourne student competition
BMW Group Australia has partnered with two of Melbourne’s universities to launch the fifth iteration of the YourMelbourne student competition.
