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Mazda’s CX-9 sneaks in before launch

Matt Greenop · 0 comments

Mazda CX-9bThe first shipment of new Mazda CX-9 SUVs has snuck into Australia ahead of its July launch.

A direct shipment from Japan with 60 of the new model docked in Melbourne yesterday.

Buyer interest in Mazda’s seven-seat family-sized SUV is at an all-time high with almost 55,000 potential purchasers signing up to express interest.

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Mazda noted that 13,000 of those interested had asked to be contacted directly.

It says that pre-launch interest in the CX-9 is the highest that it has ever seen.

The new Mazda MX-5 generated 34,000 leads and 9700 priority call requests before it hit showrooms last August.

The CX-9 will be sold in Australia in four grades – the entry-level Sport, mid-grade Touring, high-spec GT and top-level Azami.

Mazda Australia marketing director Alastair Doak says: “Never have we experienced such pre-launch interest in a Mazda nameplate.”

“This gives our sales team a fantastic starting platform, with the goal being to turn as many of these potential buyers into CX-9 owners,” he adds.

The CX-9, according to factory figures, consumes just 8.4L/100km on a combined cycle of urban and highway driving with the SKYACTIV-G 2.5-litre direct-injected turbo petrol engine.

Matt Greenop

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