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AI WINGMAN developer AutoSwift secures close to $10m from Singapore’s X Star

AutoSwift, developer of dealership AI platform AI WINGMAN, has secured close to $10 million from Singapore-based X Star Technology.

Salesperson talking with customers in a car dealership showroom

AutoSwift, the Australian developer of dealership software platform AI WINGMAN, has secured an investment of close to $10 million from Singapore-based X Star Technology.

X Star is an automotive finance technology company and a wholly owned subsidiary of Hong Kong-listed Yixin Group. It operates across Asia Pacific, Latin America and the Middle East and says it serves more than 2,000 automotive dealers, manufacturers and financial institutions.

AI WINGMAN by AutoSwift handles dealership customer enquiries across web chat, SMS, WhatsApp and phone, qualifying leads, booking appointments and flagging sales opportunities. It also uses dealers’ own customer and operational data to target repeat purchases.

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AutoSwift says the platform is already used by dealerships holding BYD, Zeekr, Land Rover and Kia franchises.

AI WINGMAN director Lei Shen says many sales opportunities are still lost through neglected or delayed follow-up.

“Today’s dealerships face more intense competition and more complex market conditions, yet many valuable sales opportunities are still lost through neglected or delayed engagement. AI WINGMAN was developed to address this challenge by turning untapped dealership data into actionable insights, while allowing sales teams to focus their time on building relationships and converting high-potential leads,” Shen says.

“X Star’s strategic investment is a strong endorsement of our technology and vision. It provides a solid foundation to accelerate innovation and bring Australian-developed automotive AI solutions to a broader regional market.”

Sydney and Singapore

The platform was shown at the AADA Convention and Expo in Sydney in July and at AIMCONNECT 2026 in Singapore in October, an event organised by X Star that AutoSwift says drew more than 250 industry representatives from 11 countries.

Alan Crookes, former chief executive of BMW Group Financial Services Asia Pacific and a panellist at the Singapore event, says the backing is a strong signal for Australian innovation.

“Purpose-built AI from people who understand both dealerships and automotive finance is exactly what this market needs to unlock greater efficiency, stronger customer outcomes and sustainable growth,” Crookes says.

The size of X Star’s stake in AutoSwift has not been disclosed.

Richard Edwards

Richard Edwards is one of the owners of Auto Media Group and leads its editorial efforts. Richard has been writing about New Zealand’s automotive industry and dealer community for nearly two decades. The knowledge and contacts built up over that time gives our publications leads and insight others can’t match. He is also the president of the New Zealand Motoring Writers’ Guild.

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