General Motors Specialty Vehicles has announced a new partnership with Equestrian Victoria. The announcement comes as the horse racing body gears up for next month’s Jumping State Titles in Melbourne.
“GMSV is delighted to be the major sponsor of this prestigious event,” says GMSV General Manager Marketing, Customer Experience and Communications, Jodie Lennon.
“Having General Motors Specialty Vehicles onboard for our event is exciting because it helps us raise the profile of our Equestrian events. We are at an inflection point in our sport in Australia, as we look to elevate and emulate top events in Europe and the US,” adds Wendy van Sonsbeek, Event Director 2022 Jumping Victoria State Titles.
“With a sponsor as big and as global as GM, we are poised to attract top riders from around Australia and draw bigger crowds to attend.”
Lennon says that the partnership will help GMSV with showcasing its new Chevrolet C8 Corvette, the first ever Corvette produced in right-hand drive from the factory.
The partnership also puts a spotlight on the Chevrolet Silverado; one of the few pick-ups in Australia capable of towing up to 4.5 tonnes, or indeed a fully laden horse float.
“People who are involved with equine sports need a highly capable, dependable and safe tow vehicle to ensure their passengers and horses are transported safely to and from shows,” Lennon adds.
“They demand absolute peace of mind, knowing it’s up to the task of transporting their precious cargo, and Silverado is more than capable of delivering on this requirement.”
Lennon believes the Silverado is a particularly strong companion for those intending to tow horse floats due to its advanced camera technology. This allows the driver to shift camera perspectives to
“This is thanks in part to Silverado having trailering technology of up to 15 camera views, with the trailer accessory camera which also provides a view inside the float.
“Safe towing is at the heart of what GMSV is all about, so we will be hosting some demonstrations and allowing people to experience the technology on offer in our vehicles. Chevrolet Silverado delivers power, performance and towing capability.”
The announcement comes following the introduction of the Silverado 2500 HD (Heavy Duty). While the Silverado 1500 comes with a capable 6.2-litre V8, the HD adds extra length and a more powerful 1234Nm 6.6-litre V8 Duramax.
Join the conversation