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Volkswagen Group Australia expands communications team

Robert Barry · 0 comments
The new state of the art facility incorporates all business divisions under one roof housing Volkswagen Passenger Vehicles, Volkswagen Commercial Vehicles, ŠKODA Australia, Bentley and Volkswagen Financial Services.

Following the departure of the head of electric vehicles Kurt McGuinness in December 2021, Volkswagen Group Australia has made two new appointments to its corporate communications team.

Former Havas senior account director and Lexus Australia spokesperson Daniel DeGasperi will assume the role of VGA product PR communications manager effective February 28.

He will report directly to VGA corporate communications general manager Paul Pottinger. 

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DeGasperi brings 15 years’ experience as a journalist and three years of communications experience to the role where he will work with Volkswagen Passenger Vehicles and Commercial Vehicles, Skoda and Cupra.

Roxanne Salzborn joins VGA on January 31 in the role of group communications specialist. 

Salborn had previously been a intern within the Audi Australia communications team and since then she has worked with the solar company sonnenConnect. 

She will work with VGA’s corporate communications specialist Adriana Wahbe on brand and internal matters for Volkswagen, Skoda and Cupra.

Following his almost ten-year tenure with VGA, McGuinness opted to become a self-employed contractor in December 2021 and he has since founded a new communications agency with other media experts called Primal Storytelling.

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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