The world’s fourth largest automotive manufacturer with 14 brands, Stellantis is stepping up its EV plans to the end of this decade under its newly released Dare Forward 2030 strategy.
It aims to have global battery electric vehicle (BEV) sales of five million units in 2030, reaching 100% of passenger car BEV sales mix in Europe and 50% passenger cars and light-duty trucks in the United States.
That means an end to many of its internal combustion engine (ICE) launches in Europe by 2026, including Alfa Romeo and Maserati from 2025.
Stellantis wants to lead the industry with more than 75 BEVs, including the Jeep brand’s first 100% battery-electric SUV launching in early 2023, followed by the Ram ProMaster BEV later in 2023 and the Ram 1500 BEV pickup truck in 2024, featured in a US product offensive of more than 25 new BEVs.
“We are thrilled to present the Jeep brand’s first-ever fully electric SUV launching in early 2023 and a preview of the new Ram 1500 BEV pickup truck arriving in 2024,” says Stellantis chief executive Carlos Tavares.
“Dare Forward 2030 inspires us to become so much more than we’ve ever been. We are expanding our vision, breaking the limits and embracing a new mindset, one that seeks to transform all facets of mobility for the betterment of our families, communities and the societies in which we operate.”
Tavares says Stellantis plans to be the industry champion in climate change mitigation, becoming carbon net zero by 2038, with a 50% reduction by 2030.
The company also intends increasing battery capacity by 140GWh to about 400GWh, expand hydrogen fuel cell technology to large vans in 2024 (first US offering in 2025) and move to heavy-duty trucks, and working with Waymo to provide a sustainable “Delivery as a Service”.
Stellantis products and services include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, Free2move and Leasys.
Tavares says Stellantis is concentrating on innovation and engineering excellence “that will put the latest technology into all our vehicles”.
“We aim to be No. 1 in customer satisfaction for our products and services in every market, and we will double our net revenues by 2030 and sustain double-digit adjusted operating income margins throughout the decade.”
It will also roll out software, data and electric academies to support the transformation.
Aiming for one-third of global sales online in 2030, Stellantis will launch a global digital marketplace offering customers a seamless journey through the entire Stellantis galaxy of products and services.
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