The school holiday road safety campaign, Operation Cold Snap, officially launched on June 26.
Minister for police and correction services Mark Ryan and assistant commissioner Mike Keating met at Suncorp Stadium for the launch. Between June 29 and July 19, Queensland Primary School (QPS) will coordinate a state-wide traffic policing operation designed to improve road safety and reduce the number of fatal or serious injury traffic crashes.
School holidays means there is an increase in vehicle usage on Queensland roads.
Ryan says the Queensland government and QPS are committed to reducing the road toll.
“The Queensland government and QPS are working together to refocus driver’s attention and to allow drivers to reach their destinations safely. We do this because we want there to be zero fatalities.”
Ryan urges all road users to be extra careful over the holiday period.
The operation will include strategies like a highly visible police presence on Queensland roads and roadside drug and alcohol testing for police to detect offences and enforce the road rules.
Keating says Operation Cold Snap will reinforce the ‘fatal five’ factors – speeding, drink and drug driving, seat belts, fatigue and distraction.
“Drivers who fail to comply with traffic laws and regulations place road users across Queensland at a high risk of being involved in a serious or fatal traffic crash,” Keating says.
The current road toll in Queensland is 96, 14 less than this time last year.
Anyone driving on the state’s highways can expect to encounter police between June 29 and July 19.
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