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RPM appoints Nicholls as new chief operating officer

Robert Barry · 0 comments

RPM Automotive Group has appointed non-executive director Guy Nicholls, as its new chief operating officer and an executive director effective immediately.

Nicholls joined the RPM Board in August 2022 and has more than 30 years in the automotive sector in senior roles spanning strategy, sales, marketing, manufacturing, supply chain, mergers and acquisitions. 

He held senior executive roles with ASX-listed GUD Holdings (GUD) across 11 years, the last five as Ryco Group chief executive in which under his leadership diversified the business through strategic acquisitions, boosting customer and team engagement and delivering exceptional results.

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Nicholls also held executive positions at NYSE-listed Genuine Parts Company (GPC), as group general manager for brand and product optimisation Asia Pacific and as general manager of store operations for Repco Auto Parts. 

Following his time at GPC, Nicholls was general manager of Redarc.

He spent six years on the Australian Automotive Aftermarket Association (AAAA) board of directors during a critical period to help introduce choice and support for consumers when enhancing or maintaining vehicles under new vehicle warranty.

“The board and leadership are excited that Guy can take a more hands-on role with the company to drive improvements across the business to assist RPM’s continued growth,” RPM chair Grant Carman says. 

“With a clear strategy in place to expand nationally, strengthen vertical integration, and enhance operational efficiency, Guy’s experience and strategic insights will play a vital role in propelling our progress in these areas,” he says.

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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