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Repco announces five-year deal with Supercars Championship from 2021

Robert Barry · 0 comments
Supercars NTI Townsville SuperSprint. Event 7 of the Virgin Australia Supercars Championship, Townsville, Australia. 29-30 Aug 2020.
Supercars NTI Townsville SuperSprint. Event 7 of the Virgin Australia Supercars Championship, Townsville, Australia. 29-30 Aug 2020.

Repco has announced it will become the naming rights sponsor for the Australian Supercars Championship from 2021.

It says announcement strengthens the partnership and reconfirms Repco’s commitment to motorsport across Australia and New Zealand.

Repco says motorsport is part of its DNA. In the 1940s, Repco engineer Charlie Dean brought the world the Maybach Special, which raced from 1947 to 1960. Repco then partnered with Sir Jack Brabham, Denny Hulme and the Brabham racing team to win the formula one world championships in 1966 and 1967.

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In the 1970’s Repco developed and built the F5000 engine for Formula 5000 racing, which won races in the Australian Grand Prix, the New Zealand Grand Prix, the Australian Driver’s Championship, and the Australian Sports Car Championship.

More recently Repco has supported DJR Team Penske, and celebrated Scott Mclaughlin’s Supercars Championship winning Shell V-Power Mustang in both 2018 and 2019. Just last month Repco announced its support of the Repco Bathurst 1000 from 2021.

“The Supercars family have shown in recent times how well they have all pulled together for the betterment of the sport and to provide race fans with a superior level of sports entertainment. We are really proud to be given the opportunity to become part of that family and work with them to bring the series to the fans that share our enduring passion,” Repco Australia executive general manager Wayne Bryant says.

Repco has a network of 400 automotive parts and accessories stores across Australia and New Zealand and continues to support people who love cars the most – the mechanics who keep Australia and New Zealand running, and the enthusiasts who just love spending time with their cars.

“We have been building towards this moment for the last three years” Repco’s executive general manager of merchandise and strategic marketing ANZ Jamie Walton says.

“One of the first things we want to do is engage directly with the fans and hear their thoughts on how we can take the Supercars Championship to a whole new level,” he says.

“Repco has invested considerably in our sport and to carry their name as naming rights partner into 233 million homes across more than 90 countries is great news for both parties,” Supercars CEO Sean Seamer Says

“Repco is an iconic international motorsport brand with a proud history, and we are thrilled to extend our partnership with them,” he says

The Repco Supercars Championship will launch in 2021.

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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