Ram Trucks Australia is celebrating a record-breaking end to the financial year with the arrival of a new model, which is called the Ram 1500 Laramie Sport.
At the end of June 2023, Ram Trucks Australia recorded 1172 retail units sold, up 85.2% on the same period in 2022.
This record-breaking result brings the mid-year tally for 2023 to 4156 vehicles – up 61.6% increase over the same period last year. It also helped Ram Trucks Australia tick over 25,000 deliveries since launch.
In the broader 4×4 pickup category, the Ram 1500 outsold the Jeep Gladiator, Nissan Navara, Volkswagen Amarok – and the Toyota Landcruiser crew cab during June.
The brand is now offering further choice for customers with the arrival of the Ram 1500 Laramie Sport. Built off the Laramie platform, the Sport edition blends a modern intuitive interior with a ruggedly striking exterior.
Outside, the Sport has colour-coded bumpers, grille and mirrors, and fresh design 20-inch alloy wheels. It also comes standard with the RamBox cargo management system on both sides of the tub.
Inside, the Laramie Sport features black headlining and black carbon fibre-effect dash inserts
As with every Ram truck, the Laramie Sport utilises the 5.7-litre V8 HEMI engine, delivering 291kW and 556Nm through an 8-speed automatic. This powertrain features eTorque technology creating a mild hybrid system which assists the fuel-saving cylinder deactivation and Stop/Start functions.
The V8 HEMI also creates the best-in-class towing abilities for the Ram 1500 Laramie Sport, with up to 4.5 tonne max towing available.
The new Laramie Sport is available in three colours Bright White, Diamond Black and Granite Crystal, and is priced from $136,950 RRP.
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