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Paul Sansom new Audi Australia managing director

Geoff Dobson · 0 comments
Paul Sansom

Paul Sansom replaces Andrew Doyle as Audi Australia Pty Ltd managing director.
Doyle is leaving to head up Audi UK.

Sansom was Audi South Africa managing director. His automotive career started with Jaguar UK in 2001 as national fleet sales manager, and he went on to join the Volkswagen Group UK in 2003. He moved to Audi UK as national sales manager in 2006.

By 2009, Sansom was promoted to Audi UK’s director of aftersales and customer service, and then to director of sales from 2012, in which time the brand reached number one in the UK premium market for the first time with a record market share.

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He was appointed managing director of Audi South Africa in mid-2014, a period in which the Audi brand has held the number one spot in the market for both sales and service customer satisfaction.

Cian O’Brien, who was announced late last year as the replacement to Andrew Doyle, has been asked by Audi AG management to take up another role within the global organisation.

Geoff Dobson

Geoff Dobson is an 'old-school journo' thriving in a world of new technology. With 40-years of journalism experience already behind him, Geoff joined Auto Media Group three years ago to lead its EVtalk titles. A keen cyclist, he puts his Auckland commute to good use testing ebikes and scooters along the North Western cycleway.

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