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Mitsubishi beats Toyota in New Zealand passenger car sales

Robert Barry · 0 comments

The success of the Outlander SUV in the Kiwi market, has seen Mitsubishi Motors New Zealand pip Toyota New Zealand to become the best-selling passenger vehicle brand for 2022.

Total passenger vehicle registrations for the 2022 calendar year in New Zealand were up 4% for the year to 116,370 units.

Mitsubishi (17,257) just pipped Toyota (17,003) for Kiwi market leadership in passenger cars. The Outlander was the best-selling passenger car in New Zealand with 9105 registrations in 2022.

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New Energy Vehicle brands Tesla and MG rose to number six and seven respectively in the top 10 passenger vehicle table.

Year on year in the top 10, Mitsubishi Motors New Zealand was up 18% in passenger car registrations, Toyota was down 5%, Kia was up 10%, Suzuki was up 8%, Hyundai was up 12%, Tesla was up a whopping 113%, MG was up 40%, Mazda was down 26%, Honda was down 4% and Ford was down 10%.

The total amount of passenger car registrations reflect both the constrained supply chain for many brands as well as the introduction of the Labour Government’s Clean Car legislation which has influenced consumer purchases.

Top 10 passenger brand registrations in 2022

  1. Mitsubishi Motors                              17,257 
  2. Toyota New Zealand                           17,003
  3. Kia                                                       11,171
  4. Suzuki  New Zealand                           8427
  5. Hyundai New Zealand                         7651
  6. Tesla                                                    7007
  7. MG                                                      5319
  8. Mazda                                                 5289
  9. Honda                                                 3828
  10. Ford                                                     3171    

Top 10 passenger model registrations in 2022

  1. Mitsubishi Outlander                          9105
  2. Toyota RAV4                                       5863
  3. Tesla Model Y                                     4226
  4. Suzuki Swift                                         3931
  5. Mitsubishi Eclipse Cross                     3657
  6. MG ZS                                                 3375
  7. Mitsubishi ASX                                    3372
  8. Kia Sportage                                        3111
  9. Toyota Corolla                                    2789
  10. Tesla Model 3                                     2781

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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