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Melbourne Motor Show locks in 23 OEMs and 87 aftermarket brands

Robert Barry · 0 comments

The Melbourne Motor Show has locked in 23 original equipment manufacturers and 87 aftermarket brands, selling out the entire allocation of floor space.

This makes it the country’s largest gathering of car brands and enthusiasts since 2009.

During April 5-6 at the Melbourne Convention and Exhibition Centre, patrons will marvel at stalls, immersive activations, and world-exclusive interactive displays across a 20,000 square metre site.

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Visitors will see new Porsche cars, McLaren models, and exclusive global unveilings from nine international brands.

“It feels incredible to sell out all the floor space reserved for the event well in advance,” says managing director Craig Phinn.

Brand line-up

The expo will showcase innovations in internal combustion engines and Electric Vehicles (EVs), 4x4ing, lifestyle booths, racing, classic cars, scooters and motorcycles, aftermarket accessories, car audio and technology.

Patrons will be able to get up close with Red Bull’s 2025 spec Formula 1 car and drive simulators, see future vehicles such as the JAC De-Fine, and take up opportunities to test drive new releases and other exciting models.

The dedicated kids’ zone will offer interactive demonstrations, retail outlets, and hands-on activities powered by LEGO by Bricks to the World and Hot Wheels.

This marks the first retail activation by Hot Wheels in Australia over two stands: an Adult collector stands at the show’s centre, and there is a fully interactive race track, cinema, and game station zone for the younger fans.

Fire Rescue Australia will be bringing EVE, one of the world’s most significant, fully electric fire engines; Precinct Hospitality will build a two-level installation matching the Formula 1 VIP suites; Nxtzen is bringing their SEMA stand and a La Ferrari; and media partners Drive.com.au will have their 2006 and current Car of the Year on display.

The Melbourne Motor Show is for anyone passionate about cars and automotive innovations. With a wide range of vehicles, interactive exhibits, and exciting activities, the show offers something for everyone.

Final release tickets are available here.

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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