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Kia motors sales slightly below expectations

Max Pichon · 0 comments

Kia Motors Corporation has announced its Australian sales figures for the month of August along with its global sales figures for passenger cars, recreational vehicles (RVs) and commercial vehicles recording a total of 228,277 units sold – a 1.5% year-on-year increase.

According to the latest data by VFACTS: “Kia sold 1960 cars in August in Australia.”

“We are running close to comparative with sales for last year to the end of August. This year we are on 19,675 while last year the figure was 20,211 units,” Kevin Hepworth, general manager – media and corporate communications, told Autotalk.

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“We would expect to finish the year very close to 2013, possibly down a touch but certainly in line with the overall industry,” Hepworth says.

When asked if there were any improvements to dealerships throughout the year Hepworth notes: “Kia, in association with our dealers, is engaged in a continual process of upgrading and refreshing dealerships to better represent the brand.”

Cumulatively, through the first eight months of 2014, Kia’s global sales have increased by 3.8% year-on-year, reaching 1,910,969 units.

Kia recently launched its third-generation Sorento in Korea, ahead of its world motor show debut in Paris on October 2 and its Australian release next February.

Max Pichon

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