Great Wall Motor (GWM) revealed its 2018 revenue at NZ$21.9 billion (A$20.8b) and with NZ$1.16b (A$1.09b) net profit following a 4% year-on-year increase.
“GWM continues to go from strength to strength, leveraging its dominant position in the Chinese market to expand globally,” says Great Wall Motor ANZ marketing manager Bill Soo.
In 2018, global sales surpassed a million units for the third consecutive year. GWM’s Haval brand sold 766,100 units and now has more than five million owners worldwide.By selling 138,000 utes, GMW now dominates 30.8% of the Chinese ute market.
GWM’s new ‘six star’ product strategy adopts six philosophies – safety, lifestyles, connectivity, electrification, customisation and intelligence – which will be embodied in GWM’s future products.
The next-Generation GWM ute will be revealed at the Shanghai Auto Show on April 16.
In 2018, GWM launched its new EV brand Ora and sold 139,500 of its luxury SUV brand Wey. Both brands are being evaluated for Australian and New Zealand markets.
“We look forward to introducing GWM’s global technology and value for money to even more Australians and New Zealanders with a soon to be released updated Haval H9 and H2,” says Soo.
Haval posted a 65% year-on-year increase in ANZ sales, with 2238.
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