Stratton is sharing the secrets of its success – but only to the right people.
Stratton is seeking professionals with finance experience to join its team of franchisees – in particular, strong self-starters says national franchise manager Cameron Graham.
With its franchise partnerships, rather than trying to jam square pegs into round holes, the company insists on the perfect fit – wisely realising that there is no such thing as a one size fits all franchise.
They’ve been working in recent years to refine the franchise model, so they can take energetic, self-starting finance professionals and help them get started with a new finance business.
Stratton supports its new franchisees with key challenges like Australian credit licenses, the dark art of legal and compliance, as well as information systems and marketing.
Graham says this approach allows new franchisees to get started with their new finance business much more quickly, importantly allowing them to put their energies into building it, rather than having to focus on those vital, but time-consuming areas.
We’re looking for people that have a bit of an entrepreneurial spirit, says Graham.
They might have a background in the financial sector or similar and want to go in a new direction, and they want to hit the ground running.
We’ve got car dealers that want to expand their business and see this as a complimentary and profitable opportunity.
With both wholesale and retail finance already on offer within Stratton’s flexible selection of products, it already has a large number of automotive industry clients.
The key to looking after the sector is being on the ground, rather than at the end of a phone or tapping away at a computer. Local knowledge and understanding is a key part of Stratton’s approach of tailoring products to suit customers – and it’s hard to beat the personal service that comes with doing business face-to-face .
Stratton has sensibly elected for steady, controlled growth with its franchise network, rather than the creating a huge, unwieldy business model.
Growing franchises need to be looked after, says Graham, and good franchises have room for its people to innovate and put their own ideas into practice. Very large numbers create a hard model to control, and the franchisees don’t get the assistance they need, or the room to make it their own.
Stratton’s current tally of 20 franchises throughout Australia, but concentrated around NSW and Queensland, is set to grow over the next five years, and is looking for professional partners – just as long as they’re the perfect fit.
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