The 2017 AADA National Dealer Convention is set to be the biggest event in its history, with a line-up of highly influential speakers prepared to share with the industry. On Friday we mistakenly reported the event will be held in Melbourne.The 2017 AADA National Dealer Convention will actually be held in Sydney’s Darling Harbour, at the International Convention Centre, from September 19-20.
On Friday we mistakenly reported the event will be held in Melbourne.
The 2017 AADA National Dealer Convention will actually be held in Sydney’s Darling Harbour, at the International Convention Centre, from September 19-21.
Keynote speakers include former federal treasurer Peter Costello and the minister for urban infrastructure Paul Fletcher MP.
Paul Fletcher will make the keynote address, sponsored by Macquarie Group, as the head of the department responsible for the auto industry.
Peter Costello’s presentation, sponsored by Cox Automotive, is called “How the World is Changing” and speaks to his decades of experience watching the way the world works.
Having seen 12 consecutive budgets, brought Australia’s credit rating to AAA twice, chaired the World Bank for five years in Washington and now the Australian Future Fund and Nine Entertainment Corporation, his solid expertise offers the dealership network of Australia is a guiding hand in these interesting times.
Two huge drawcards for the 2017 Dealer Convention include Google and Facebook, are offering separate yet powerful sessions that should not be missed.
AutoTalk also reported on Friday that Facebook will add to the Dealer Convention program’s Tuesday Team Events from 7-9pm.
Facebook’s head of automotive Ted Bergeron will talk for 90 minutes about the exciting opportunities that await dealerships that take advantage of the social media platform, improving reputation, generating leads and maximising aftermarket efforts. Catch Ted Tuesday Sept 19 at 7.30pm.
Google’s ‘Digital Events’, on Wednesday September 20 at 11am and repeated at 2pm, will be hosted by Cathy Collins, Dan Wheble, David Tully and Sally-Ann Nicholson.
They will present a rare opportunity to hear from one of the biggest companies in the world on how to take dealerships into the digital future.
Facebook and Google will also provide their own separate help kiosks for delegates to connect, chat and troubleshoot any questions they may have throughout the two days.
To the convention theme of “Advancing Innovation, Technology and Engagement”, a wealth of industry insight can be found in other expert speakers.
Marta Ganko is director of Deloitte Motor Industry Services and will present Building Trust: Power and Responsibility, offering her tips on identifying and addressing potential risks to your relationships with customers.
Furthering conversation about the unstoppable force of technology on Wednesday morning is Steve Sammartino, an expert on the disruptive technological revolution that is the focus of his 2014 book, The Great Fragmentation.
Steve’s spent years putting Lego into space, creating Lego mobility using air-power, and when not standing on Lego bricks in the middle of the night, has advised some of the biggest Fortune 500 companies on their technology strategies.
Dave Benson, a dealership sales and leadership expert will chat about identifying the key functions of a sales manager and the reduction of staff turnover while keeping on your strategic road map to success.
Carsales’ Kane Hocking, analyst for the dealer business will help you ensure that the right ideas are supported by evidence and data critical to making the big decisions that make a difference.
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