System solutions and automotive and truck aftermarket services provider Dayco has announced its 2020 Australian program’s first activities.
Dayco Australia has been involved in Australian and international motorsport for over a decade to date, in racing categories including Supercars, Porsche Carrera Cup and international GT / Sportscar racing.
Dayco has joined forces with long-term ambassador and Australian racing driver David Russell in both Porsche Carrera Cup and Supercars.
Dayco aftermarket vice president Arnold Mouw says 2020 is shaping up to be a very exciting year for the company both on and off the track.
“We are delighted to see our ambassador Dave Russell back in Supercars with a team that is renowned for punching well above their weight in this most competitive sport.”
“The whole Dayco team locally and internationally were super-impressed with our first Porsche Carrera Cup season last year as this is a car and a series that relates to so many people around the world. To have David joining Roger Lago for an entire season across two categories ensures that Dayco will continue to gain strong coverage.
“Our motorsport involvement speaks directly to the mechanics and enthusiasts who use and recommend our quality aftermarket products. The Dayco product range is set to expand significantly during 2020, so this forms a key part of our marketing strategy, while complementing our company’s global marketing strategies.”
Join the conversation