Experienced automotive industry executive Giles Belcher has been appointed Australia and New Zealand sales director for MG Motor.
Belcher has been working with the MG Motor executive team in a part-time strategic advisory role since July 2020.
Prior to working at MG Motor, Belcher was the former sales operations director for Hyundai Motor Company Australia before his role was disestablished in a February 2020 restructure.
He had also previously worked for Honda Australia and Toyota Motor Corporation Australia in sales management roles.
“I’m delighted to be now joining the team full-time. I have witnessed first-hand the rapid growth of the range and its dedicated customer base which appreciates the MG spirit of value, style, safety and technology,” Belcher says.
“In joining the team, I have found a company that is focused on doing things differently. Parent company SAIC Motor is ranked 52nd in the Fortune 500 and is one of the world’s largest automotive manufacturers. I have witnessed their commitment to investing in future technologies and feel privileged to join a company that is clearly focused on leading in the new energy and technology sectors,” he says
In November 2020, MG Motor reported a year-to-date growth of 75.2%* highlighting the success of its strategy of selling feature packed vehicles at an accessible price point even in challenging economic conditions.
“We have recently pledged to bring electric to everyone with the launch of the MG ZS EV and that means it is important we have the right team to deliver this strategy,” MG Motor Australia and New Zealand chief executive officer Peter Ciao says.
“Our sales team grows stronger every day as we learn more about our customers, and Giles now brings outstanding experience and insight to MG, and will work closely with Patrick Bourke, our National Sales Manager as well as our retail network to achieve our growth ambitions.”
*According to VFACTS Data November 2020
Join the conversation