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Audi celebrates 15th annual dealer of the year awards

Robert Barry · 0 comments
Audi Centre Sydney

Audi Australia has acknowledged the efforts of its national dealer network at the 2021 dealer of the year awards following another year of supply chain difficulties. 

Hosted by Audi ambassador, Richard Roxburgh, the in-person event was held at the Howard Smith Wharves on the Brisbane River.

The 15th annual Audi Dealer of the Year Awards finally returned to a black-tie event. After a year of lockdowns and pandemic precautions, Audi Australia was able to recognize the achievements of dealers around the country facing the challenges that the pandemic presented to the network.

Audi Centre Sydney

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“The recognition that comes with the Audi Dealer of the Year Award is achieved through exemplary performance. We applaud these winners for demonstrating the very best of Audi to our owners, in sales, service and all areas that this award encapsulates,” Volkswagen Group Australia MD and Audi director Paul Sansom says.

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Audi Centre Sydney continued to hold its winning streak for the fourth year running as winner of the Major Metropolitan category. Audi Centre Mosman claimed first place in the Metropolitan category, Audi Alto Macarthur claimed first place for the newly created ‘Provincial’ category while Audi Centre Townsville received first in the Rural category.

In addition to the overall Audi Dealer of the Year categories, the evening celebrated the Audi Foundation award, which recognises engagement with the Audi Foundation’s charity partners, inspiring a real sense of philanthropy within Australian communities. This year, the award went to two equally deserving winners: Audi Centre Brisbane and Audi Centre Perth. This year’s awards were presented by Clare Reaney from the Humpty Dumpty Foundation.

The overall winners and place-getters for the 2021 Audi Dealer of the Year Awards were:

Major Metropolitan 

1st place – Audi Centre Sydney

2nd place – Audi Solitaire

3rd place – Audi Centre Perth

Audi Centre Mosman

Metropolitan 

1st place – Audi Centre Mosman

2nd place – Audi Centre Gold Coast

3rd place – Audi Sutherland

Audi Alto Macarthur

Provincial 

1st place – Audi Alto Macarthur

2nd place – Audi Alto Central Coast

3rd place – Audi Mornington

Audi Centre Townsville

Rural 

1st place – Audi Centre Townsville

2nd place – Audi Centre Cairns

3rd place – Audi Centre Hobart

Audi Centre Brisbane

Audi Foundation Award

1st equal place – Audi Centre Brisbane and Audi Centre Perth

Audi Centre Perth

Audi Australia also recently held the 2021/2022 National Twin Cup Final which is an internal championship where participants compete to demonstrate their customer service skills, parts knowledge and technical expertise in hypothetical scenarios. 

The national final took place on May 17 to 19 in Sydney. Nineteen finalists in Service, Technology and Parts put forward their very best attempt to progress to the international Finals in Munich, Germany from July 16 to 22.

The Australian Team heading to Germany will consist of participants from dealers across the country including Audi Centre Mosman, Canberra, Parramatta, Sydney, Brisbane and Perth, as well as Audi Penfold Burwood.

“Team Australia has placed 3rd overall before in the 2019 Audi Twin Cup International Final, and so we wish this year’s competitors the very best of luck,” Audi Australia after sales director Jerome Figuiere says.

“In addition, we would like to congratulate all participants of this year’s Twin Cup for setting the bar so high, in striving to deliver the very best aftersales service to Audi owners all around the country.”

Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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