It’s often said that the best technology is simple but effective – transforming manual, inefficient and inconsistent processes into something transparent, streamlined and measurable – with benefits quick to flow to the bottom line.
Australian dealers looking to further improve the efficiency and profitability of their sell process should look no further than a mobile car appraiser to optimise trade-ins and appraisals.
Leading Australian and global dealers have already advanced their appraisal process from inefficient and unmeasurable carbon copy appraisal pads, to an intuitive, customer-friendly and measurable mobile process that runs via tablet and app.
Here are four key benefits of implementing a mobile car appraiser:
Increased customer trust through transparency
Sometimes a customer may enter a dealership with a preconceived dollar figure of what they think their vehicle is worth.With resources such as carsales and RedBook, customers can easily conduct their own accurate and transparent research.
The resources available to car owners are part of what makes a professional process critical.A mobile car appraiser empowers dealers to engage vehicle owners in a transparent and personalised process and deliver them a professional report – facilitating their understanding of how the dealer has arrived at a realistic, market-driven trade-in price and their acceptance of this valuation.
Saved time through a faster and more accurate process
Time is valuable, and in addition to transparency and a feeling of being in control, nothing impresses customers like a fast, seamless process.
A mobile car appraiser empowers dealers to speed up the appraisal process and increase their efficiency.Leading appraisal systems enable staff to auto-fill key vehicle data by adding in a vehicle registration number or VIN, which ensures a more accurate result.
For the customer, this delivers a more satisfactory experience that can flow on to other areas of the dealer’s business and enhance customer retention.
Increased margins and profitability
Trade-ins are often cheaper to purchase than stock at auctions, increasing the volume of trade-ins through a quicker process will help dealers realise stronger sales margins – and lift profitability.Despite the lift in appraisals undertaken, a mobile car appraiser helps reduction to reduce potential and costly mistakes in the process – a win-win outcome.
Better accountability and conversion tracking
Trackable technology is powerful in enforcing greater staff accountability, ensuring that staff complete all aspects of the appraisal – and every customer is treated in exactly the same way.
It also enables dealers to gain better understanding of trade-in conversion and track this metric for future performance improvement.
A mobile car appraiser also ensures that all appraisals are recorded and accessible for future reference – anytime and anywhere.
More informed pricing decisions
Appraisal Solutions is a leading provider of mobile car appraiser technology in Australia, meeting the needs of dealers across the country and delivering a number of innovative “firsts” to the category.Mainstream and prestige dealers across the country have reported an uplift in sales, finance and aftermarket business with the use of this system.
Excitingly, Appraisal Solutions’ mobile car appraiser technology is set to become even more powerful and valuable for dealers with future integration to carsales’ LiveMarket actionable marketing intelligence system.
This future integration will empower dealers to make more informed pricing decisions on trade-ins, with the latest market pricing from Australia’s #1 for cars, integrated into the system.
Look out for this integration in the coming months.In the meantime, check out more about what dealers have to say about Appraisal Solutions at https://www.appraisalsolutions.com.au/raving-fans.
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