Honda Australia has outlined its strategic direction and continued commitment to the local new vehicle market. Key announcements were new product launches slated for 2026, including the return of the Honda Prelude and the brand’s first-ever Battery Electric Vehicle (BEV). The update provided an in-depth look at the plans for Honda to drive the future of mobility in Australia.
Honda Australia has announced the revival of the Prelude nameplate, with the new model scheduled to launch in the Australian market in mid-2026. The sixth-generation Prelude will return as a hybrid car, marking its first appearance in 24 years.
Honda Australia Pty Ltd has promoted the current general manager of automotive, Robert Thorp, to the position of Director from April 1, 2025 replacing the incumbent Carolyn McMahon.
On February 3, 2025, Honda Australia Pty Ltd (Honda Australia) applied for leave to appeal the quantification of the damages sum that the Supreme Court of Victoria ordered that it pay to Brighton Automotive Holdings Pty Ltd (Astoria Brighton) in December 2024.
American Honda vice president Jay Joseph has been named chief executive and director of Honda Australia, succeeding Yoshitaka Okamoto in his previous role.
Honda Australia has been ordered to pay more than $13.7 million in contractual damages to Brighton Automotive Holdings (Astoria Honda Brighton) by the Supreme Court in addition to $3.8 million in interest plus most costs.
The Motor Trades Association of Australia (MTAA) welcomes action taken by the Australian Competition and Consumer Commission (ACCC) against Honda Australia for an alleged breach of the Motor Vehicle Information Sharing Scheme (MVIS).
Honda Australia has paid a penalty of $18,780 after the Australian Competition and Consumer Commission (ACCC) issued an infringement notice for an alleged breach of the Motor Vehicle Information Scheme (MVIS) sharing requirements.
In an effort to retain more service business for its dealership network, Honda Australia has launched a new service loyalty program, Honda Extend, to its database of new vehicle buyers.
Former Honda Australia executive Justin Lacy joined Peugeot Citroen Australia as its new PR manager on June 17.
