Jaguar makes the most of movie stereotype
In its first ever Superbowl advertisement, Jaguar has decided to make the most of the movie-image of the classic British villain. Ignore the footage itself and listen to the sound of the F-type!
Columns / Richard Edwards
Richard Edwards
361 articles
Richard Edwards is one of the owners of Auto Media Group and leads its editorial efforts. Richard has been writing about New Zealand’s automotive industry and dealer community for nearly two decades. The knowledge and contacts built up over that time gives our publications leads and insight others can’t match. He is also the president of the New Zealand Motoring Writers’ Guild.