Establishing your digital foundations
However, what is the point of investing in advertising, if your marketing foundations aren’t in place?
However, what is the point of investing in advertising, if your marketing foundations aren’t in place?
However, how do you truly know where your customers are coming from and which of your advertising is delivering the greatest return?
We’ve all heard the stats: 93% of car purchases today are digitally influenced; customers are researching more so can have as many as 130 digital touchpoints before they purchase a vehicle; and dealership visits have dropped from five per sale to two.